Right On Dudes, is an outdoor store concept that was on my mind this week while I prepare for my upcoming backpacking trip. I really wanted to explore a quirky editorial layout that represented packing for an expedition. I also wanted the user to feel like they were along for the trip, whichever activity that is.
I wanted to showcase my skills with more traditional ecommerce layouts. Functionality wise, it would be really cool if we could track your past purchases, even unauthenticated, and recommend your correct sizing for different equipment.